Key Points

  • Xiaomi’s EV division reported a quarterly profit of 700 million yuan (~$98 million) in Q3, reversing a prior loss.
  • The profitability stems from strong EV sales and growing scale just 18 months after launching its first model.
  • This breakthrough could accelerate Xiaomi’s global EV push and validates its strategy in a highly competitive EV landscape.
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Xiaomi has announced a major milestone: its EV (electric vehicle) business turned profitable for the first time, reporting a 700 million yuan (around $98 million) operating profit in the quarter ending September. The result underscores Beijing-based Xiaomi’s accelerating transition from a smartphone-and-IoT leader to a serious contender in the global electric vehicle market.

Financial Performance and Drivers

According to Bloomberg, Xiaomi’s EV division swung to a positive result after previously posting a 300 million yuan loss in the prior quarter. This profitability appears to be driven by economies of scale and expanding deliveries. The EV unit, which is bundled with AI and other new-initiative segments, reported strong top-line revenue. In Q3, the EV business generated 28.3 billion yuan in revenue, signaling robust demand from the market. The turnaround marks an important validation of Xiaomi’s aggressive investment in manufacturing, R&D, and infrastructure.

Strategic Implications and Market Positioning

Xiaomi’s first-ever profitable EV quarter is more than just an accounting feat — it has strategic significance. The company aims to be among the top global EV automakers and has set its sights on Europe by 2027. Profitability gives Xiaomi greater flexibility to scale output, reduce wait times, and improve margins. For a company that only delivered its first SU7 sedan in March 2024, this rapid financial progress represents a strong vote of confidence in its electric-mobility ambitions. At the same time, Xiaomi’s ability to juggle its smartphone, AI, and EV units under one ecosystem may provide unique synergies compared to pure-play automakers.

Macro and Competitive Context

The achievement comes amid intensifying competition in China’s EV landscape, where established players like BYD and Tesla already command significant market share. Xiaomi’s breakthrough indicates it can compete both on price and scale. However, risks remain: ramping production too fast could strain quality, and macro pressures such as interest rates or supply-chain bottlenecks may challenge its growth. On top of that, regulatory scrutiny over EV safety and data privacy looms. For global and Israeli investors watching tech-to-automotive transitions, Xiaomi’s success in EV profitability could reshape how they view EV risk and reward.

Forward Outlook

Going forward, attention will focus on whether Xiaomi can sustain profitability as it ramps up production and fulfills its 2026 delivery target of 350,000 EVs. Key indicators to watch include gross margins, production costs, and cash-flow generation in the EV unit. For global markets, Xiaomi’s EV success could sharpen competition in the EV space and put pressure on other automakers to close the gap. In Israel, tech and mobility investors may increasingly consider Xiaomi not only as a consumer-electronics giant but as a growing force in electric mobility — one with proven ability to turn a profit in a highly capital-intensive business.


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